NEWS RELEASES  >  APRIL 15, 2020

With School Closures, Book Fairs Go Online

BY ALEX GREEN, PUBLISHERS WEEKLY


School book fairs are an essential source of revenue for independent bookstores, distributors, and large publishers alike. They are also one of the most significantly impacted areas of book sales in a world being reshaped by the new coronavirus. With near-total nationwide school closures, the fallout has been abrupt and has also led to creative workarounds as companies re-envision what a book fair can be.

For Scholastic, which runs the nation’s largest book fair program, virtual book fairs have replaced in-person ones. Within weeks of the coronavirus shuttering schools, the publisher has translated the entire workflow of running a book fair onto a new digital platform, which offers a quick setup that includes digital flyers for educators and PTOs to share the fair, and a way for students’ extended families to participate.

To Read The Full Article Click Here

Recent News

Follett Content Supports Book Up Summer Program Delivering Nearly 80,000 Books to Washington Students

July 14, 2026

McHenry, Ill. – July 14, 2026 – Follett Content, a leading provider of PreK-12 literacy resources, supported Page Ahead’s 2026 Book Up Summer program, helping distribute 79,959 books to 10,220 students across 50 schools throughout Washington state.Book Up Summer is...
Read more

Follett Content Team Raises Funds for CASA of McHenry County Through Employee Bookstore

June 24, 2026

McHenry, Ill. – June 24, 2026 – Follett Content, a leading provider of PreK-12 literacy resources, announced a $1,013 donation to Court Appointed Special Advocates (CASA) of McHenry County, generated through proceeds from employee purchases at Edythe’s Book Nook (EBN), its...
Read more

Follett Content Launches tonies + Book Bundles for Libraries

June 23, 2026

McHenry, Ill., June 23, 2026 – Follett Content, a leading provider of content and services for public and school libraries, today announced the launch of tonies® + Book Bundles, a new offering now available for purchase by libraries.Developed in collaboration...
Read more

Follett Content Celebrates 25 Years as an ALA Library Champion at ALA Annual 2026

June 10, 2026

McHenry, Ill., June 10, 2026 – Follett Content, a trusted partner to public and school libraries nationwide, today announced its participation in the ALA Annual Conference & Exhibition, taking place June 25-29, 2026, at McCormick Place in Chicago. This year marks...
Read more

Follett Content Strengthens Adult Offerings for Public Libraries, Launches New Street Date Program

April 30, 2026

Follett Content, a longtime partner to libraries nationwide, today announced a deepened commitment to public library collections by expanding its adult print catalog and launching the Follett Street Date Program to help libraries to deliver high-demand titles to patrons on...
Read more

Follett Celebrates Educators During Teacher Appreciation Week with Literacy Space Giveaway

April 28, 2026

During Teacher Appreciation Week, Follett Content is recognizing educators by supporting the literacy spaces where students read, explore, and learn every day. The initiative addresses common challenges educators face, including limited time and budget to refresh classroom and library environments.
Read more

More articles and releases